The information on this site is a compilation of over 30 years of stationery and wedding industry experience of veteran wedding and stationery business owner, Brian Lawrence, author of the "Wedding Experts Guide To Sales and Marketing" and "The Invitation Business Report". Brian is the founder of Local Traffic Builder (an internationally known wedding and stationery industry web design and marketing company), a seminar speaker, consultant and former Vice President of Sales and Marketing for Encore Studios, an industry leading invitation manufacturer. He has served on the board of advisors for Greetings Etc. Magazine and the National Stationery Show. Local Traffic Builder is currently co-producing a wedding industry education event along with Wedding Podcast Network called The 21st Century Bride.